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Convergence - Video-Conference L / Convergence - Vidéo-Conférence L - La Publicité et la Nouvelle Technologie

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Advertising and the New Technology. Broadcast advertising has always been the first testing ground for new techniques in film and video production and post-production. Although its role as "guinea pig" has been somewhat usurped of late by the rock video phenomenon, it nevertheless remains a sensitive barometer of change and progress in production techniques. In this half-day symposium, individuals involved in the field discuss their responses to the new options and their outlook for the near future. Participants: Pat Ferrara, Frank Vitz, Jean-Jacques Streliski, Pierre-Olivier Rousseau, Koh Okada, Larry Bridges.

1984, 125 min 17 s

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